The Best Times to Post on LinkedIn for Maximum Likes & Engagement

You've crafted compelling content, but is it reaching the right eyes at the right time? Posting on LinkedIn isn't just about what you say, but when you say it. Understanding the optimal posting schedule can significantly boost your likes, comments, and overall engagement.

General Best Times (Industry Agnostic)

While every audience is unique, data consistently points to these windows as prime times for LinkedIn activity:

• Tuesdays, Wednesdays, and Thursdays: These are generally the strongest days for engagement.
• 9:00 AM - 11:00 AM (local time): Many professionals check LinkedIn at the start of their workday, after their morning commute, or during a mid-morning break.
• 12:00 PM - 1:00 PM (local time): Lunch breaks are another popular time for quick scrolls.
• 5:00 PM - 6:00 PM (local time): As the workday winds down, some users catch up before signing off.

Days to Avoid (Lower Engagement)

• Weekends: Activity significantly drops as professionals disconnect.
• Mondays & Fridays (early/late): Mondays often involve catching up from the weekend, and Fridays see a dip as people mentally check out for the weekend. Mid-week, mid-day is typically your safest bet.

Why Timing Matters for Likes

LinkedIn's algorithm favors posts that generate early engagement. More likes in the first hour signal to the platform that your content is valuable, leading to wider distribution across your network and beyond.

The Automation Advantage

This is where LinkedIn automation tools like Talos Growth give you a massive edge. You don't need to be awake at 3 AM to catch your international audience's lunch break. Talos ensures your content gets that initial push exactly when it needs it, regardless of your time zone.

Talos Growth Tip: Test Your Audience!

While these general times are a great starting point, the ultimate best time for your audience depends on their specific habits.

• Analyze Your Data: Look at your LinkedIn analytics to see when your posts perform best.
• Experiment: Try posting at slightly different times to see what resonates.

Ready to put your content in front of more eyes and gain valuable engagement?